Welcome to Craft of Charisma!

Learn to Meet and Connect with Women.

Phone / Online Coaching

Personalized mentorship to help you become the man you want to be.


Contact Us

Improve your love life by learning from Chris Luna, one of the world's top dating coaches.


Live / Infield Programs

We'll take you into the singles scene and teach you to meet and connect with women.

Learn More

Covered by 40+ Major Media Organizations

Our Programs are Better.

Be Organic. Be Natural. Be Yourself. We'll help you fill in the rest.

Be Yourself

Learn to naturally meet and connect with women.

Feel Confident

We'll teach you what to do so that you'll feel more confident.

Overcome Anxiety

Overcome the fears that hold you back from having meaningful relationships.

Emotional Intelligence

Learn to read social situations so that you know when to make a move and when to pull back.


Years in Business


Workshops Taught


CofC Students

Attend our online intro class and get a more successful love life.

*This class will teach the foundations of the Craft of Charisma D.A.T.E. model The D.A.T.E. Model is used in our private coaching programs to teach our clients to both move relationships intimately and to navigate consent.


More Experience

We've coached over ten-thousand men over the last ten years. Now, you get to benefit from our experiences.

Top Instructors

Our average coach has 3 years of training. All have proven that they know how to help men like you reach their relationship goals.

Modern Courses

Times are changing so we constantly improve our programs so that you're prepared for modern romance.

Online Access

All you need is an internet connection to get access to some of the best dating instruction in the world.

Anytime Access

Our online classes are available to you 24 hours a day 365 days a year.


We offer a range of services so that you can afford to get started today.

What Our Students Are Saying

From The Blog

How to Be More Assertive: Part 4 – Dealing with Aggression

December 17, 2021

Part three of our assertiveness series covered passive and submissive…

Read More

How to Be More Assertive: Part 3 – Overcoming Passivity and Submissiveness

December 10, 2021

In this multi-part series on how to be more assertive,…

Read More

How to Be More Assertive: Part 2 – Concepts, Tactics, and Strategies

December 3, 2021

As mentioned in part one, this is going to be…

Read More

How to Be More Assertive: Part 1 – Navigating Power Dynamics

November 26, 2021

This week’s article is going to be different from our…

Read More

Your Cart