NYC Dating Coach

New York, NY Dating Coach

Discover how working with Craft of Charisma’s Dating & Relationship Coaches can help you cultivate more love in your life.

Craft of Charisma has been one of New York’s top dating coaches since 2008. During that time, we’ve worked with thousands of men of all ages, backgrounds, and personality types to help them reach their dating and relationship goals.

Why Hire a Dating Coach in NYC

Despite the vast amount of singles and social venues and opportunities, dating in a fast-paced city like New York can be challenging.

If you’ve been struggling with problems in your romantic life for a while, it might be time to consider hiring a dating coach. While everyone’s situation is a little bit different, here are some of the common problems that you might be experiencing:

  • You get nervous when approaching a woman you’re attracted to
  • You run out of things to say or don’t know how to keep a conversation going
  • You get a woman’s phone number but never hear back from her
  • She quickly loses interest in you after the first or second date
  • You’re not sure how to move a relationship intimately or sexually
  • You have trouble transitioning from casual dating to committed relationships

The good news is that you can get better at dating. No matter your definition of success, dating successfully is really just a set of skills that you can learn.

Trying to figure it out on your own can only get you so far. Working with a coach will help you save lots of time and effort in solving your problems, and enable you to finally experience the love, connection, and intimacy you’ve always wanted.

But you shouldn’t just hire any dating coach. Below are a few of the biggest reasons why Craft of Charisma is different from other NYC dating coaches.


Having been coaching in NYC since 2008, we have a deep understanding of the local social and dating culture. 

At Craft of Charisma, our dating coaches have years of experience coaching thousands of clients — our average coach is an assistant for more than three years before we let them run a workshop on their own.

Because of this wealth of experience, there are things that our dating coaches are able to see in our clients and adjust, often in seconds, that our clients would never be able to recognize on their own.

One of these changes might be significant, but a series of these changes is often transformational and can save a man from a lifetime of romantic frustrations.

Advice Tailored to You

While rеlаtіоnѕhір bооkѕ and аrtісlеѕ can be helpful, уоu’ll probably end up wasting half your time going through gеnеrаl mаtеrіаl that dоеѕn’t аррlу tо уоur specific situation.

Оnе-ѕіzе-fіtѕ-аll аdvісе rarely works when it comes to dating and relationships. An experienced dating coach wіll zеrо іn оn уоur unique раttеrnѕ аnd реrѕоnаlіtу trаіtѕ tо dеѕіgn а ѕtrаtеgу that’s реrfесt fоr уоu.

Nоt оnlу dоеѕ а сuѕtоmіzеd рlаn gеnеrаtе rеѕultѕ, but уоur соасh саn tweak it оvеr tіmе аѕ уоu еvоlvе аnd іdеntіfу nеw іѕѕuеѕ оr рrоblеmѕ.


Studіеѕ ѕhоw that people are far more lіkеlу tо rеасh аnd mаіntаіn а реrѕоnаl gоаl when they lеt ѕоmеоnе еlѕе іn оn their рlаnѕ.

When you’re the оnlу оnе kееріng tаbѕ оn уоur рrоgrеѕѕ, іt саn bе еаѕу tо fаll bасk іntо unhealthy сусlеѕ or even сhеаt оn уоur ѕсоrеѕ.

A dating coach, much lіkе а реrѕоnаl trаіnеr or any other type of coach, provides you with that extra push you need to роwеr through the tough or uncomfortable mоmеntѕ that mау оthеrwіѕе lеаd to quitting bеfоrе уоu rеасh your goal.

A Personal Touch

Working with a dating coach is not lіkе раѕѕіvеlу wаtсhіng a video or attending а ѕеmіnаr. It іnvоlvеѕ dеvеlоріng а wаrm аnd еnrісhіng rеlаtіоnѕhір wіth ѕоmеоnе who is truly іnvеѕtеd іn hеlріng уоu асhіеvе роѕіtіvе rеѕultѕ.

Developing a personal соnnесtіоn with your coach can help motivate you to keep going even when you run into obstacles and challenges. Yоu ѕіmрlу саn’t gеt that tуре of dynamic, іntеrасtіvе еxреrіеnсе anywhere else.

Work with our New York dating experts so you can finally master the art of modern romance.

No matter your experience or situation, we can help you overcome your dating challenges and achieve true fulfillment in your love life.

What Men Look For In a New York Dating Coach

One of our former clients is a New York psychologist, with his PhD from a top university, and over 30 years experience as a therapist at his private practice. We asked him why he chose Craft of Charisma to be his dating coach, and here’s what he said:

“Picking a dating coach is a lot like choosing a therapist. You search online, you look at reviews, you might ask a close friend for a recommendation, but in the end, the most important thing is whether you feel comfortable with the person that you’re working with, that they understand you and where you’re coming from, and whether you believe that they are able to guide you to where you want to go to become who you want to be.”

We recommend that you follow this approach when hiring a dating coach, and choose a program and company that feels right for you. Look at their body of work. Then ask yourself, “Do they seem to understand the problems I’m trying to solve?” and, “Is this the coach that I want to work with to solve them?”

Below are some of the common ways we help men improve their romantic lives when they take our New York dating coaching programs.


A man who can confidently approach a woman, build an emotional connection, and move that relationship intimately is a man who has a lot more command over his destiny.

We empower men by providing them with the skill sets and tools they need to meet, attract, and connect with women.

More Choices

Our clients often want more choices in their love life.

We’ve found that when men feel like they have quality romantic options, they feel empowered. When they don’t feel like they don’t have quality romantic options, they feel frustrated.

Our dating coaches will help you develop skill sets that will enable you to have an abundance of high quality romantic options.

Whether it’s meeting women in person, optimizing their online dating profiles, or dating through their social circle, we help our clients develop the romantic options that they really want.

Higher Quality Women

Our clients are looking to improve the quality of the women that they date.

This could mean that they want to date women who are more attractive, educated, professionally accomplished, have better values, or some other quality or combination of qualities.

We help men to bring forward their best selves, and work with them to meet the type of women that they would be proud to be with.

Romantic Experience

Some of our clients have had a lot of romantic experiences, while others have had little or none.

Men with little to no romantic experience often don’t know where to start. If they do get into a romantic situation, they’re not sure how to navigate it.

We show these men how to move relationships intimately, so that they can have healthy and fulfilling sex lives.

Masculine Expression

A percentage of our clients have never been taught how to express their masculine energy.

Generally, these men also tend to carry a lot of sexual shame. People often describe them as nice, but in reality they often feel lost, frustrated, or angry inside, because they’re suppressing their desires, feelings, and instincts.

We’ve also noticed that they have a tendency to seek an unhealthy amount of approval and validation from others because they’re scared of standing out or being rejected.

On occasions when they do try to express their masculinity or sexuality, they either go way too far, or not far enough. As a consequence, they usually end up as friends with women that they’re attracted to.

We help these men learn to comfortably express their masculinity and sexuality, and to develop their emotional and social intelligence so they can date successfully.

Emotional Expression and Connection

In contrast, we also have clients who are very good at expressing their masculine energy.

People think of them as being very “alpha.” Often, they have a lot of sexual experience, but they have a hard time opening up, making themselves vulnerable, and emotionally connecting with women.

These men get trapped in their masculinity. Women sleep with them, but usually don’t think of them as long term partners.

We teach these men to open up and allow themselves to be vulnerable so that they can emotionally connect with women, and have fulfilling relationships.


A man is only as strong as the men he has around him.

Men looking for community fall into one of two camps: Either they need new friends or they need different friends.

If a man needs new friends, it’s often because his friends have all moved on to different phases of their life. As an example, maybe his buddies are all settling down and he’s the last one who is still single.

Another man might be looking for different friends because he wants to grow and make changes in his life, but his friends are holding him back.

When a man takes a Craft of Charisma program, he joins a healthy community of supportive men who understand his situation and goals.

Gain Clarity

A lot of men don’t know why their love life isn’t working. They know that they’re not getting the results that they want, but they can’t figure out how to turn things around on their own.

We work with our clients to figure out what’s not working and then we help them to fix it.

Save Time

Our clients want to make the most of their time on earth.

Regardless of what people say, dating doesn’t get easier as you get older.

Generally, it gets a lot harder because there are less available dating options, people have more baggage, and age will make it harder to naturally attract and connect with the women that you’re most attracted to.

Our experience is that the best time to date is almost always now and that the best time to get better at dating was yesterday. We can’t emphasize this strongly enough. Time is cruel, and you can’t get your lost time back.

We help our clients save time so that they can make the most out of their lives.

Become the man that you’ve always wanted to be.

We’ll provide you with all the skill sets and guidance you need to meet, attract, and connect with women, nurture intimacy, and build relationships that last.

How Our NYC Dating Classes Are Structured

Our live dating coaching programs in New York City have five main components:

1) Lecture / Q&A

Our curriculum is based on the questions our clients have asked us over the years. Some common questions include:

  • How do I approach a girl?
  • How do I approach a girl with her friends?
  • How do I know if she’s interested in me?
  • How do I touch her?
  • How do I ask for her number?
  • When should I text her?

This is just an abbreviated list. The truth is, as you progress and meet more women and have more experiences, more questions will come up. If you have answers to enough of your dating questions and you’re able to solve those problems, you’ll become very happy with the state of your love life.

We want to make certain that what we’re covering in our classes is pertinent to you, your needs, and your goals. That’s why we’re always evolving our curriculum. Bring in your questions to each session and we’ll make sure that you get the answers you need.

2) Role-Play Exercises

Next, we role-play through various social and dating scenarios so that you begin to internalize the concepts we covered in the lecture.

For example, we might have you role-play how you would approach a woman with her friends, or initiate the touch that leads up to a kiss.

Then we give you feedback in a safe environment before we go out for live practice in the NYC singles scene.

3) Live Practice

After lecture and role-play, we take you out into the NYC nightlife to get real-world practice and experiences meeting and interacting with women. 

We go to some of the top bars and nightclubs in the Lower East Side, East and West Village, Meatpacking District, Midtown, and Brooklyn.

4) Feedback

Craft of Charisma coaches are there to guide you through this process. We observe all the verbal and non-verbal aspects of your social interactions, answer your questions, share constructive feedback, and show you what you’re doing right and wrong.

5) Reflective Practice

After every infield session, we ask our clients to reflect back on what happened.

During this process, we want them to identify where they’re getting stuck and what new questions are coming up. Then we use these questions to develop the curriculum for our next session.

As you can see, dating coaching is really about self-development. And self-development is an interactive and iterative process.

Stop missing out on all the opportunities the vibrant NYC singles scene has to offer.

Experience true social freedom and be able to confidently approach women in any environment from bars and clubs to regular everyday situations.

Upcoming NYC Dating Bootcamps and Programs

Craft of Charisma offers live dating coaching programs including our signature 8-week Dating Mastery Program and 3-Day Dating Bootcamps. We also offer private one-on-one 3-Day Bootcamps and coaching that can be customized to your specific needs and goals.

Whether you’re looking to improve your social skills, meet and date more women, get a girlfriend, build a social circle, or anything in between, our coaching programs will help you get there. 

You don’t need to reside in NYC to attend and benefit from our programs. In fact, our programs are great for people living in rural areas outside of the city that don’t have a vibrant social or nightlife scene. 

Over the years, we’ve had a number of clients commute into the city from Long Island, Westchester, the Lower Hudson Valley, and northern New Jersey.

* Note: Due to the ongoing pandemic, program dates are subject to change. Please contact us with any questions or concerns. *

3-Day Dating Bootcamp

Our How to Meet and Connect with Women Bootcamp is a three-day weekend intensive program designed to help you learn how to approach women, start conversations, and set up dates. Includes lecture, role-play, infield practice, and real time feedback.

8-Week Dating Mastery Program

Our 8-week Dating Mastery Program is the world’s premier dating coaching program for men. It’s an intensive, life-changing experience that will give you the time you need to actually learn, experiment with, and ask questions about what we’ll be teaching you.

1-on-1 Dating Bootcamp

Our 1-on-1 Dating Bootcamp is a three-day customized program designed to help you make significant progress towards your dating and relationship goals. We’ll cover everything from mindset, social skills, meeting and connecting with women, dating, seduction, relationships, and more.

Private 1-on-1 Dating Coaching

Our private 1-on-1 dating coaching pairs you with one of the world’s top dating coaches. You’ll get personalized mentorship to help you reach your dating goals as quickly as possible. We’ll cover all aspects of social skills, dating, relationships, love and commitment, and beyond.

Ready to put your dating and relationship struggles behind you?

Learn how Craft of Charisma’s experienced New York dating coaches can help you transform your romantic life and meet your dream girl.

What a Typical Success Story Looks Like

This can best be exemplified by a quick story from our founder, CEO, and head dating coach, Chris Luna:

One night, I took a small group of men from a Craft of Charisma intro class out into the beer-garden that lives below The Standard Hotel in Manhattan’s Meatpacking district.

As I walked across the room, I heard a man yell my name. The man was sitting at a picnic table, and I recognized him immediately. He was a former client of ours, who had been through the Dating Mastery Program about two years prior.

When I made eye contact with him, he stood up and came over. He was extremely happy as he asked me how I’d been and what I’d been up to.

As we caught up, I remembered the moment I met him. It was the day that he signed up for Craft of Charisma dating coaching. He was terrified and full of doubt. He struggled to make eye contact with me, and his voice quivered, “Can I be helped?

I assured him that he could, and that meeting and connecting with women was a skill set, and that he absolutely could learn how to do it.

The first night that we took him out to a bar for infield practice, he was terrified. He didn’t want to talk to anyone. As the class progressed, things got a lot easier for him.

But now, two years later, he appeared to be a different human being from the guy that I knew in my classes. He stood tall and held eye contact. He was present and he was clearly very comfortable in that bar.

“What are you doing here?” he asked.

“I’m running an intro class.”

He smiled, “Where are the clients?” I gestured to two guys who stood uncomfortably behind me. He turned to them and pointed to me, “I took this guy’s Dating Mastery Program and I got laid 23 times as a direct consequence. Then I met my girlfriend and now I’m getting married.”

“Why would you do that?” One of the guys asked, “If things were going so well?”

“Because the other relationships helped me discover what I wanted, and I found it.” Then he pulled out his phone and started sharing pictures of him and his beautiful girlfriend doing everyday life stuff together.

Today, he’s happily married, they have a beautiful baby, and he’s building his family and his life with the woman that he loves.

At Craft of Charisma, we believe that dating and relationships are processes of growth and discovery, and we approach dating coaching in this way.

Browse through the testimonials below to hear our former clients share their social, dating and relationship success stories, as well as their experiences from working with Craft of Charisma.

* Note: Some names and photos of clients have been hidden to protect privacy. *

Attend our online intro class:

How to Become More Successful With Women

Acquire skills that you can immediately use to meet and attract women, nurture sexual intimacy, and build healthier relationships.

Next class Wednesday @ 7:30pm ET. Seating Limited.

Attend our intro class:

How to Become More Successful With Women

Acquire skills that you can immediately use to meet and attract women, nurture sexual intimacy, and build healthier relationships.

Chris Luna

Founder, CEO, & Head Dating Coach

Craft of Charisma

Workshop Includes:

  • Lecture
  • Role-play
  • Open Q&A

Classes held Wednesday at 7:30pm ET. Seating Limited.

Online Class – Wed @ 730pm ET

Learn the Secrets to Meet & Attract Women

Online Class – Wednesdays @ 7:30pm ET

Learn the Secrets of Meeting & Attracting Women

Online Class – Wednesdays @ 7:30pm ET

Attend our intro class:

How to Become More Successful With Women

Acquire skills that you can immediately use to meet and attract women, nurture sexual intimacy, and build healthier relationships.

Chris Luna

Founder, CEO, & Head Dating Coach

Craft of Charisma

Workshop Includes:

  • Lecture
  • Role-play
  • Open Q&A

Classes held Wednesday at 7:30pm ET. Seating Limited.


Your Cart